
Mayo lovers beware: Hellmann’s jars get smaller but not cheaper
Hey, guess what? Hellmann’s mayonnaise jars have gone on a diet, and they're not even telling us.
The 800g jars have magically turned into 600g ones at Tesco, but the price hasn't shrunk much.
The new 600g jars cost £3.75 while the old 800g ones were £4.30. That means we're paying 9p more per 100g, can you believe it?
Hellmann’s mayonnaise is just one of the many victims of shrinkflation lately.
Remember when McVitie’s Digestives lost 40g from their packs and Penguin and Club biscuits lost a whole bar from their multi-packs? Yeah, that was because of Russia invading Ukraine and messing up the prices of wheat and vegetable oils.
You know, the stuff that goes into our favourite biscuits. Well, Hellmann’s mayonnaise also has some fancy ingredients like olive oil and eggs, which have gone up in price too.
Olive oil is 49% more expensive than a year ago, according to some smart people who keep track of these things. “Our Hellmann’s Real Mayonnaise jars are available in four sizes to suit varying shopper preferences and needs. This includes our 600g jar, which is available alongside our 800g, 400g, and 200g jars,” a Unilever spokesperson commented, as if we care.
“Although we are currently experiencing significant increases in input costs, including the costs of the quality ingredients used to make Hellmann’s mayonnaise, we will always try to absorb as much of the cost pressure ourselves and look for savings within our own business before passing on pricing to customers.”
Yeah, right. Sure you will.